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Image source This guest post was contributed by Rachel Bartee. Rachel is a content writer and a marketing consultant. She is content-oriented and knows how to put words into action. She feels passionate about travelling and inspired by her morning yoga. Get in touch with her on Facebook and Twitter.  Social media channels represent the most productive digital marketing tool due to their global popularity and relatively low investment costs. Facebook alone gathers more than 2 billion active...

Image source: Pexel This guest post was contributed by Antonio Tooley. Antonio is a marketing specialist and a blogger. He loves writing about SMM, marketing, education and productivity. He's also crazy about riding his bike and bumping into new people (when he's on foot). He will be happy to meet you on Facebook and Twitter.  There are many factors that contribute to the success of any online business, and it's pretty obvious that the position of your business website...

This guest post was contributed by Avinash Nair. Avinash is a Digital Marketer at E2M, one of India’s fastest growing Digital Marketing Agency committed to meeting the highest ethical standards of digital marketing strategies and drive sustainable business growth. He is responsible for Content Marketing and Social Media Marketing Services. You can find him on Twitter: @AviNair52 “We don’t have a choice on whether we do social; the choice is how well we do it.” Erik Qualman...

I’ve been reading a lot of articles recently on why you should be worried about "selling too much" on social media. I get the logic, but the problem with this advice is it scares people too far the other way and causes them to sell way too little. Which doesn’t make any sense. You've got a business to to run. To keep the doors open, you need to sell, right? If you can't sell, what's the point? But here’s the...

You've probably heard about all the overnight successes. And how people are “killing it” on Twitter. So you thought you’d give it a try. But you’ve sent tweet after tweet with absolutely ZERO measurable results. You’re probably thinking this whole Twitter marketing thing is a complete waste of time. Don’t worry. You’re not alone. I used to be exactly like you...

This guest post was contributed by Ernest Thompson. Ernest is a digital marketer with a slight Twitter obsession. You can read more about him over on the Social Media Marketing Guide website at the link. For the Starbucks fans, his favorite drink is a Pumpkin spice Latte. Sorry, it’s just delicious! If you’re ever looking to have a laugh at other people making big deals about very, very small issues, I invite you to enter the following...

This guest post was contributed by Curtis Boyd, CEO of Future Solutions Media Curtis Boyd Curtis is CEO/Founder of Future Solutions Media, an Online Reputation Management Company. He enjoys volleyball, writing and surfing small waves in foreign countries. Content in your Social Media Campaign should be short, sweet, and purposeful. You have seconds to capture the attention of your audience and keep them. One way to keep people’s attention is by using content they are already used to spending...

Do you ever run out of tweet ideas? You know you need to tweet more often, but you just can't seem to come up with the words. Don't worry. You're not alone. It's definitely not easy. Here are some simple ideas you can reference when feeling stuck. If you find this useful, hit the share button to pass it along to your friends! 1. Use Daily Hashtag Events Daily hashtag events are a great way to mix up your tweets. Two popular examples of daily hashtag events on Twitter...

Getting noticed on Twitter is definitely NOT an easy task. There are over 500 million tweets published daily. That makes it a huge challenge to stand out. It's also extremely time consuming. These hacks will help you. 1. Get More Followers The "hands down" best way to get people to follow you on Twitter is to follow them first. Jeff Bullas uses Tweepi Kim Garst uses ManageFlitter Josh Parkinson of PostPlanner recommends SocialQuant I won't go into a specific strategy here. The main point I want to drive home is...